
POLICY TOWARD PERSONAL DATA PROCESSING
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which help to analyze user activities, USER preferences and improve cryptoplatform services.
TRADEX may receive data from partners, for example, on what will be going on after USER
presses advertisement banner on SITE. Such information allows evaluating efficiency of banner
advertisement and make it more relevant for USERS.
4. PURPOSE OF PERSONAL DATA UTILIZATION
4.1. TRADEX shall process USER personal data for USER identification and verification, as
well as for other aspects of rendering services of cryptoplatform operator, service improvement
and development, as well as for provision of personalized recommendations and offers,
personalized content, prevention of violations attempts, as well as in commercial (advertisement,
marketing) purposes. Personal data shall be used for analytical purposes: to understand market
trends.
4.2. TRADEX shall store information provided by USERS when contacting user support and
other services of TRADEX in order to be able to contact USERS and provide answer to their
request. TRADEX shall store all remarks and proposals supplied by USERS to TRADEX as
they help to improve services rendered by TRADEX.
4.3. TRADEX shall recommend USERS content and services based on their behavior and
interests. TRADEX shall also use personal data to configure banner advertisements and other
commercial content on SITE according to USER preferences. Based on such information
advertisement campaigns will be run. Advertisers placing banner advertisements on SITE can
get access to USER personal information and user preferences to display banner advertisement
relevant to USER, however, it is strictly prohibited for them to user the data in other purposes
other than placement of banner advertisement on SITE.
4.4. From time to time, TRADEX shall send to USERS marketing letters (mailing) via e-mail
or other channels (for instance, in social networks), if USER has not unsubscribed from such
mailing. The mailing may contain information on special offers from third parties.
4.5. TRADEX shall use personal data of USERS so that to offer personalized services relevant
to USER needs and interests, as well as for improvement of SITE interface. Information
collected with this purpose shall be aggregated and anonymized. However, TRADEX may also
use this information not in anonymous form in solving technical issues that certain USERS come
across.
4.6. TRADEX shall use technical information and information on USER activities in order to
prevent various service violation and criminal activities on SITE. Service violation means fraud,
spamming, fishing, offers of sexual nature, attempts to log under other persons’ accounts
(profiles), as well as other actions prohibited by USER AGREEMENT and Legislation.
4.7. Purpose of USER personal data processing is also to obtain statistics on tendencies in the
segment of TRADEX activities to be used to improve cryptoplatform, as well as to expand range
of products and services. The statistics may be collected with the help of analysis performed by
both TRADEX and other engaged companies. Such companies shall analyze information
confidentially and delete it after completing their task.
4.8. Collected personal data may be stored and processed in centralized database in order to
understand user activity with regard to all cryptoplatform services.
4.9. TRADEX shall collect and process USER personal data in order to comply with Legislation.
This includes legislative norms related to prevention of money laundering and financing of
terrorism. In cases specified by Legislation TRADEX shall be entitled to transfer USER personal
data to authorized persons.
5. PROVISION OF PERSONAL DATA TO THIRD PARTIES
5.1. USER personal data may be given to third parties being subcontractors of TRADEX to
render services to TRADEX, and well as to other companies to be used in the purposes for which
the information was collected, and only in purposes specified in this POLICY (in particular,
providers of telecom and other information services, financial organizations, payment